Three-in-four respondents predict that the VAT will rise during the coalition government.

The main players in Britain’s coalition government begin their tenure with the support of half of the population, according to a poll by Angus Reid Public Opinion.

In the online survey of a representative sample of 1,984 British adults, 54 per cent of respondents approve of the performance of David Cameron as Prime Minister.

The Conservative leader gets his best rating in the South of England (61%) and the lowest in Scotland (30%).

The approval rating for Deputy Prime Minister Nick Clegg is 52 per cent. The Liberal Democrat leader is also more popular in the South of England (56%) and less popular in Scotland (38%).

About one-in-four respondents disapprove of the way both Cameron and Clegg are performing.

Value-Added Tax (VAT)

Respondents were asked whether they expect the value-added tax (VAT) to be increased during the coalition government. Three-in-four respondents (78%) say they expect a rise in the VAT, while only 10 per cent think it will not be increased.

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Andy Morris, Research Director, London
+ 44-207-065-7272

From May 21 to May 24, 2010, Angus Reid Public Opinion conducted an online survey among 1,984 randomly selected British adults who are Springboard UK panelists. The margin of error—which measures sampling variability—is +/- 2.2% for the entire sample. The results have been statistically weighted according to the most current education, age, gender and region data to ensure samples representative of the entire adult population of Great Britain. Discrepancies in or between totals are due to rounding.