The Labour Party maintains the upper hand in Britain’s political scene, a new Angus Reid Public Opinion poll conducted in partnership with the Sunday Express has found.

In the online survey of a representative sample of 2,009 British adults, 43 per cent of decided voters (+2 since August) would support the Labour candidate in their constituency if a General Election took place tomorrow.

The governing Conservative Party remains in second place with 31 per cent (+1), followed by the Liberal Democrats with eight per cent (-3), and the United Kingdom Independence Party (UKIP) also with eight per cent (-1).

Support is lower for the Scottish National Party (SNP) (3%), the Green Party (3%) and the British National Party (BNP) (2%).

Labour remains particularly popular in the North (52%), Midlands and Wales (46%) and London (45%). The Tories get their best numbers in the South of England (37%, with Labour at 34%). In Scotland, Labour and the SNP are tied with 38 per cent each, with the Conservatives a distant third (13%).

The Liberal Democrats are in double digits in London (12%), while UKIP is most popular in the South of England (11%).

Download Full Tables (including Sunday Express questions on Economic Trust, Conservative Party Leadership and the Jimmy Saville Affair).

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Full Report, Detailed Tables and Methodology (PDF)


Mario Canseco, Vice President, Angus Reid Public Opinion
+877 730 3570

Methodology: From October 11 to October 12, 2012, Angus Reid Public Opinion conducted an online survey among 2,009 randomly selected British adults who are Springboard UK panelists. The margin of error—which measures sampling variability—is +/- 2.2%. The results have been statistically weighted according to the most current education, age, gender and region data to ensure samples representative of the entire adult population of Great Britain. Discrepancies in or between totals are due to rounding.